3 things that sabotage your business dreams!
Let’s talk about the three things that might be sabotaging your dream of running a successful business.
Sounds dramatic, right?
But trust me, these aren't just minor hiccups.
These are the deal breakers, the ones that make you want to throw in the towel even before you’ve really started.
In this episode, I uncover the big taboos that not only keep you from achieving success but also attract the wrong clients, making your entrepreneurial journey a nightmare.
Hey, I'm Katie McManus, business strategist and money mindset coach, and this is my podcast "The Weeniecast!"
Pssssst! Not sure if you've heard, but I'm inviting new members to the best community for business owners with ADHD - the Hyperfocused Community! You can join here - https://weeniecast.com/hyperfocus
Now, back to this episode...
We're talking all about the three key points that hold you back in your business.
These are unresolved trauma, limiting beliefs about your worth, and a defeatist mindset.
All are pitfalls that, if not addressed, will keep you stuck in a perpetual cycle of self-sabotage.
I’ll share real-world examples and actionable insights on how to identify these roadblocks in your life and, more importantly, how to start dismantling them.
You’ll learn how unresolved trauma can turn every business hurdle into an emotional Mount Everest, and how to pivot your marketing strategy so you attract clients who are ready and able to benefit from your expertise.
We also hear from Anne Hathaway who has lived experience of this!
By listening, you'll not only learn the specific ways to spot these saboteurs in your own life but also get practical tips for overcoming them.
This episode isn’t just about identifying problems; it’s about arming you with the tools you need to transform your mindset and approach.
Once you’ve listened, you’ll be better at filtering out non-ideal clients, framing your value correctly, and maintaining a mindset that propels you forward, rather than holding you back.
Don’t miss out on these essential insights.
Oh and also, make sure you download your Weeniecast bingo card!
Get it at https://weeniecast.com/bingo
Timestamped Summary:
00:00:00 - Attracting the wrong clients.
00:00:44 - Misguided marketing and drawing in clients who can’t be helped.
00:02:23 - The difference between experienced trauma and unresolved trauma.
00:05:50 - Personal experience with trauma and why I avoid sharing it in business contexts.
00:08:00 - Why unresolved trauma exacerbates business challenges.
00:14:19 - The danger of believing you have a $2,000 a month life.
00:17:53 - The importance of shifting your mindset.
00:21:52 - Perspective changes so you'll see opportunities instead of obstacles.
00:25:52 - Ensuring your beliefs align with your business dreams.
Your next steps after listening
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Transcript
In this episode, we're going to talk about how you
Speaker:might be attracting your wrong clients and the
Speaker:three things that hold you back from ultimate success. Hi, I'm
Speaker:Katie McManus, business strategist and money mindset coach. And welcome to the
Speaker:Weeniecast. This is not going to be your
Speaker:typical episode of the Weeniecast where I'm going to tell you the ADHD business owner
Speaker:about all the inspiring ways that you can start your business. In this episode, I
Speaker:really want to break down who should absolutely not, under any circumstances,
Speaker:ever start a business. I've come to this
Speaker:realization of these three types of people through a couple different
Speaker:ways. So, number one, I find when I talk about
Speaker:certain topics, I draw these people in and I
Speaker:say, these people. I don't mean like, in a derogatory sense. I mean people who
Speaker:really struggle with these things. And when I talk about these three
Speaker:topics, they come into my world. They want to book sales calls,
Speaker:and there's genuinely no way for me
Speaker:or any other business coach to help them build their businesses, and I'll
Speaker:explain why. So this is something that I've really had
Speaker:to learn to shift in my marketing to break away from talking about
Speaker:specific topics, because it attracts people like this. And it's really heartbreaking to
Speaker:talk to folks who really want to change their life
Speaker:and do not have the fundamental beliefs or situations
Speaker:to be able to do it.
Speaker:Recently with a lot of my clients, they've been going through very
Speaker:similar situations where they're attracting people to book sales calls,
Speaker:and they're not their ideal clients. The way I've started framing it up for
Speaker:them is what is the pain that you're speaking to? Because there are
Speaker:people out there who absolutely need your help. They're so
Speaker:desperately in the hole with whatever it is that you help with.
Speaker:Yes, they need you, but they need you too much. They
Speaker:need you so much that they will never actually acknowledge that they
Speaker:need help. They will never actually change
Speaker:how they fundamentally believe what's possible for
Speaker:them. And those people can never be helped unless something
Speaker:real serious happens that shifts things for them. I wanna be very
Speaker:clear as I'm talking through this. There are absolutely circumstances
Speaker:in your life that you have no control over, things that have happened to you
Speaker:that have made life harder. And just the fact that those things
Speaker:have happened does not mean that these things may be true for you. What
Speaker:makes them a true impediment to you ever building a multiple six
Speaker:figure business as an ADHD business owner is the
Speaker:fact that you believe them. You believe that it is just a part of
Speaker:a greater narrative of how your life always
Speaker:goes. And I do also want to shout out that I am going to be
Speaker:talking about trauma. I'm not going to be getting into any details of trauma, okay?
Speaker:So talking about it in a more of a theoretical way. If you're
Speaker:experiencing any difficulty with PTSD,
Speaker:with dealing with traumatic events, please reach out for help. There is
Speaker:so much help available to you if you go into the Google machine
Speaker:and look up, you know, emergency mental health services in your
Speaker:area, please do it if you're really, truly struggling with this stuff. I do
Speaker:also want to name. Just because I've experienced trauma in my life does not mean
Speaker:I'm at all qualified to help you with trauma, okay? This is something that I've
Speaker:really veered away from talking about in my social media because every single time I
Speaker:open up about this, I get people in my DM's wanting help from
Speaker:me to help them through their trauma, and I am not qualified.
Speaker:And I'm also not in a position of my
Speaker:own healing journey to be able to support anyone else. So please do not bring
Speaker:your trauma to my doorstep. I love you and I support you and I want
Speaker:you to heal. And also, I cannot be the healer.
Speaker:There are three things that I have discovered in the last six and a half
Speaker:years of me running my business that tell me that someone
Speaker:is not going to be able to build a multiple six figure business.
Speaker:The first of these, I'm going to be very clear, as I say,
Speaker:it is trauma. And I'm not saying that if you've ever
Speaker:experienced trauma in your life that you're going to be unable to be successful.
Speaker:That is so far from the truth. I also want to acknowledge that if you
Speaker:have ADHD, you've lived in our world, which, I mean, unless you're an alien
Speaker:listening to this, everyone has. Life has been
Speaker:inherently traumatic for you. The amount of gaslighting that we
Speaker:experience as people with ADHD, just growing up
Speaker:in a world that's designed for neurotypical brains, telling us that,
Speaker:what do you mean? This should be easy? Oh, well, just try harder. Oh, just
Speaker:give it more time. Just do this. Just do that. That is
Speaker:inherently traumatizing. Now, it could be big t, it could be little t
Speaker:depending on who you are and the circumstances of you hearing
Speaker:that. So I'm not saying like, if you've ever experienced trauma in your life
Speaker:that you're not going to be successful. I will say that
Speaker:if you have unhealed trauma, that you are
Speaker:not actually working on resolving
Speaker:it will be incredibly hard for you to start a
Speaker:business, to grow that business, and to keep it running successfully and
Speaker:sustainably. Like I said, I'm not going to go into any details, but I've experienced
Speaker:some trauma in my life. And as someone who is a big
Speaker:advocate of mental health and removing the stigma of
Speaker:going for help, I sometimes open up about my trials with
Speaker:the process that I've gone through in overcoming PTSD.
Speaker:I learned fairly quickly to stop sharing about it
Speaker:because when I share about that, like I said in the beginning of this,
Speaker:people come to me and they want me to help them with their PTSD. Now,
Speaker:these posts that I share about my own experience, these are not sales posts,
Speaker:these aren't posts being like, well, I had PTSD, so you should buy for me.
Speaker:Absolutely not. These are genuinely just personal shares
Speaker:that I put on LinkedIn. And I love
Speaker:using this as an example of how you tell
Speaker:your own story and what you incorporate into your personal
Speaker:brand will actually impact the types of clients you attract and the types of
Speaker:people who book sales calls with you. Because even though I don't
Speaker:use my PTSD trauma story in any of my
Speaker:marketing for my business, anytime I bring it up, that's what I attract.
Speaker:So as a business owner who is promoting your good work
Speaker:in the world, you know, if you notice that sometimes you talk about
Speaker:a certain thing and it has nothing to do with your business, really, and you
Speaker:start attracting clients who aren't the right fit, my question
Speaker:for you is, what is the pain that you're speaking to? Because as
Speaker:business owners, if we're speaking to the wrong pain,
Speaker:we're not going to attract our ideal clients. If you're a realtor
Speaker:and you want to sell people vacation homes, you don't talk about the
Speaker:struggle of finding enough money for rent every month. Those people cannot be your
Speaker:ideal clients. They may think, oh, maybe this person has a way for me to
Speaker:figure out how to buy a home so I don't have to worry about rent.
Speaker:I mean, that would be so nice if you could, but in the current
Speaker:real estate market right now, it's highly unlikely. The pain you would
Speaker:want to talk to if you're trying to attract clients who want to buy a
Speaker:vacation home is perhaps like how to manage that home when you're not there,
Speaker:how to make sure it's safe and secure. How do you put in an offer
Speaker:so you're more likely to get picked, especially if the previous owner lived
Speaker:there full time. And they may want to pass this house on to
Speaker:someone who has a family and wants to raise their family there. Those are the
Speaker:pains you want to speak to and say at some point, you want to share
Speaker:about your own personal story and about how in your early twenties, you could barely
Speaker:scratch together enough money to make rent. Know that, yes, you are
Speaker:speaking truth. You are sharing vulnerably about your own life. And
Speaker:also know that you're speaking to a pain that is not your ideal clients, and
Speaker:it will attract people who are not your ideal clients. So back to the point.
Speaker:Why is unresolved trauma something that will prevent you from starting a business
Speaker:and doing so successfully? Well, I hate to break it to
Speaker:you, but starting a business will exacerbate and compound
Speaker:any traumatic experience you've ever had.
Speaker:It will bring up any little nugget of shadow work
Speaker:that you haven't delved into. Every fear that you have
Speaker:about yourself, every self doubt, it will
Speaker:blow up, magnify, and make it that much harder
Speaker:to heal from. There's an interview that Anne Hathaway did, I think, on the Ellen
Speaker:DeGeneres show years and years ago about how
Speaker:she had to take a step back and do some personal work. And
Speaker:she explains that before she did that work, anytime she'd see an
Speaker:article about herself where someone said anything that was even remotely disparaging
Speaker:of her because she didn't actually like herself,
Speaker:she'd believe them. They'd say this terrible thing about her, and
Speaker:she'd just say, cool. They're right. Absolutely. Here's more evidence
Speaker:that I suck. Squirrel. Squirrel. I gotten out of the habit of googling
Speaker:myself because that's just a bad idea to ever do that.
Speaker:My friends and I had an idea for funny or die, and we wanted to,
Speaker:like, do something on celebrity pregnancy rumors. So we just googled pregnancy rumors,
Speaker:and then the story came up. And what was the story? The story. The title
Speaker:of it was, why does everybody hate Ann Hathaway? And so how did you deal
Speaker:with all that? Well,
Speaker:I listened. At first. I couldn't help it, you
Speaker:know, and you try to shut it off, and then I realized why I
Speaker:couldn't was I hadn't learned to love myself
Speaker:yet. I hadn't gotten there. And if you don't
Speaker:love yourself when someone else says horrible things to you, a part of you is
Speaker:always gonna believe them. Squirrel. Squirrel. When she realized that this was the thing
Speaker:that was really making her ability to live her own life
Speaker:hard and took that step back and really processed all the things
Speaker:that she hadn't processed before and learned to like and really care about
Speaker:herself and to see herself for all the good things that she had.
Speaker:Once she came back out into the world and people started saying bad things
Speaker:about her, she didn't believe them anymore. One of the biggest
Speaker:fears new business owners have is putting themselves out
Speaker:there, emailing your friends and family and telling them that you're starting a business,
Speaker:opening yourself up to criticism and doubt from people who love
Speaker:you and know you so deeply, posting to social media and
Speaker:sharing that you can help people with something, and opening yourself up to
Speaker:the high school bully who called you fat and made fun
Speaker:of you, having a pimple on your nose once, that person saying, how dare
Speaker:you? What do you think you're doing? There's no way you could do this, or
Speaker:worse, just laughing about it behind your back to other people who
Speaker:made your life miserable in high school. When someone has unresolved trauma and they
Speaker:haven't even really acknowledged all the things in that trauma, what happens
Speaker:is they become so terrified of any rejection,
Speaker:because that unresolved trauma has really
Speaker:created this rat's nest of terrible
Speaker:beliefs that they have about themselves. And if they were to go out
Speaker:there and put their business out there and offer their services and
Speaker:ask to put flyers up in someone else's window or get on a sales
Speaker:call and present their services in here, no. That
Speaker:rejection will activate every single negative,
Speaker:toxic belief in that rat's nest of trauma. Most people are
Speaker:terrified of hearing the word no. But if you have unresolved trauma,
Speaker:that no actually becomes another trauma on top of
Speaker:all the other trauma. And I understand the appeal of having
Speaker:something really traumatic and awful happening to you and thinking, okay,
Speaker:I don't want this anymore. I'm gonna go out and I'm gonna change my life,
Speaker:and I'm gonna completely change things up, and I'm going to ditch this job, and
Speaker:I'm gonna start my own business, and I'm gonna start being the narrator of my
Speaker:own story, and I'm 100% for it. And also, the narrator
Speaker:can't be the narrator if they're still fighting the demons in the.
Speaker:If that narrator is actually the protagonist who is still
Speaker:working through their own, they're not going to have the ability to start writing
Speaker:their own story. The risk that goes along with starting a business as
Speaker:well is something that will
Speaker:absolutely, even if you are 100% healthy, which I've never met, a person
Speaker:who's 100% healthy, even if you're 100% healthy, will activate your
Speaker:survival instincts, because this is how you make money, and you need money to be
Speaker:able to buy things that help your meat suit stay alive, like food and shelter
Speaker:and water. If you're already in survival mode because you have
Speaker:unresolved trauma, is that going to be helpful for you?
Speaker:Absolutely not. So the first thing that will
Speaker:absolutely prevent your success in starting a business is if you have
Speaker:trauma that you are not actively working to heal, the business will not go
Speaker:well. It will not help your healing journey. It will actually make it
Speaker:immeasurably worse. And I say this as someone who
Speaker:started her business while on a healing journey.
Speaker:Key point here. I had trauma, and I was actively
Speaker:working to heal it as I started my business.
Speaker:Just because you have trauma doesn't mean that you can't start the business.
Speaker:But you do have to be working on making it better, or else
Speaker:starting a business is going to be one of the most unhealthy decisions that you've
Speaker:ever made. Well, maybe not if you. Maybe you've made some other really unhealthy
Speaker:decisions, but it'll be up there. The next belief that will prevent you
Speaker:from starting a successful business and having it run sustainably
Speaker:is, oh, what am I going to say next? Well, you'll have to keep listening
Speaker:to find out. But first, squirrel, squirrel, squirrel, squirrel.
Speaker:The next belief that will prevent you from starting a successful
Speaker:business and having it run sustainably is
Speaker:believing that you have a $2,000
Speaker:a month life. I used to say this a lot, and actually, now as I'm
Speaker:talking through this, I'm like, why don't I say this more? It's so much harder
Speaker:to start a business that only makes $50,000 a year than it is to start
Speaker:a business that makes $150,000 a year. One of the things that
Speaker:I hear sometimes on sales calls with potential clients that
Speaker:makes my heart break, just crackle into a bunch of little
Speaker:pieces and then fall to the floor, is when they say, well,
Speaker:I just need two or $3,000 a month to survive.
Speaker:And when I ask them, how much are you making in your job right
Speaker:now as you're plotting out your escape and wanting to break
Speaker:into working for yourself? And they tell me they're making two or
Speaker:$3,000 a month, it tells me something that will be a
Speaker:massive obstacle to them being successful. And that's this. That
Speaker:they don't actually believe that they deserve more. They don't actually believe that
Speaker:more is possible. And this is a very natural
Speaker:result of being a child who
Speaker:had ADHD, who is gaslit and made to think that you were
Speaker:lazy and you weren't smart. And all these other things were wrong with
Speaker:you, that no matter how hard you try, it's never good
Speaker:enough. So by the time you become an adult and you enter the
Speaker:workforce, if you're not good enough at your best, who the
Speaker:f are you to ask for more than $15 an hour? How dare
Speaker:you? Once a person who gets to that point where they're making
Speaker:$15 an hour and they finally feel safe in their career,
Speaker:they finally feel like, oh, my God, okay, well, I'm good enough doing this, two
Speaker:things can happen. One is, okay, well, this is it for me.
Speaker:This is it. This is just what I have to accept. I'm always going to
Speaker:be at this level. It's never going to change for me. I'm not good enough
Speaker:to go to the next level or okay, cool. The
Speaker:other system didn't work for me. This system, something about it works for me.
Speaker:What about it works for me? I want more. And the fact that I want
Speaker:more, I know it's possible to have more. For some people
Speaker:who get that first job out of college or after high school,
Speaker:who have this belief set in their mind that
Speaker:they're worth only a little bit because they don't think much of
Speaker:themselves, because they don't think they're smart enough or hardworking enough or whatever
Speaker:the garbage is, some of those people will just accept that.
Speaker:Others will take it as a fire under their butts to get to work
Speaker:to find the thing that will make the life that
Speaker:they've always dreamed of possible. If you're the first person, no
Speaker:business coach can help you. Because no matter how many strategies are handed
Speaker:to you, no matter how many how to lessons you invest in,
Speaker:you're never actually going to believe that you can build a six figure
Speaker:business. You're always going to be trying to build a business that
Speaker:will maintain that two to $3,000 a month,
Speaker:because that's all you believe is possible for you. That's all you believe that you
Speaker:deserve. Based on everything that you've gone through in your life, it doesn't
Speaker:actually matter how much money you're making when you start your
Speaker:business. And of course, I want to acknowledge the privilege that comes along with having
Speaker:money, right? For someone who is in their mid thirties to mid
Speaker:forties, who has built their career up and has made
Speaker:a consistent $150,000 to $250,000
Speaker:a year, and who wants to start a business, of course they have financial
Speaker:backing that will allow them to do that more easily. They also
Speaker:have the necessity of building that business up to
Speaker:$150,000 to $250,000 a year, because
Speaker:that's what they need to make to be able to maintain their
Speaker:current lifestyle. I don't want you to walk away from this episode being like,
Speaker:well, I just have to believe that I'm worth it, apparently, and that's going to
Speaker:be the thing that's going to make it. No, that's not what I'm saying. What
Speaker:I am saying is that if you're only making
Speaker:two or $3,000 a month, and if there's a belief system that tells
Speaker:you that that is the max that you're worth before you go and start a
Speaker:business, I want you to prove yourself the wrong. I want you to prove
Speaker:to yourself that you can go out and you can get a $5,000 a month
Speaker:job, and that through that job, you can get a $2,000 a month raise, and
Speaker:you can switch companies and jump up to $10,000 a month. I want
Speaker:you to show yourself
Speaker:that it's not about how deserving you are as a
Speaker:human being. You deserve everything that you want as a human being. It's
Speaker:about what you believe you can actually have. Because when you believe you
Speaker:can have something, yeah, you're far more likely that you're gonna do
Speaker:the steps to make it real. If you do not believe that you could ever
Speaker:run a marathon, there's no way you're gonna start training for a marathon. There's no
Speaker:way in hell. What a waste of time. It takes so much effort
Speaker:to train for a marathon. Why would you put all that effort and time and
Speaker:money for all the equipment and the training? Why would you put
Speaker:all that into it if you didn't believe you could actually do it?
Speaker:There's this story about Henry Ford, who is absolutely a problematic
Speaker:historical character. So Henry Ford made cars,
Speaker:if you didn't know that. And at one point in
Speaker:his career, he turned to his engineering team and he said, okay, well, we have
Speaker:a v four. And he's like, I want a v eight. And there's a frame
Speaker:involved. And I guess it was really hard to fit whatever those v's were
Speaker:in the frame. And the engineering team was like, it's not
Speaker:possible. Absolutely not. You know, Mister Ford, go
Speaker:and drink some more alcohol. Forget about this. Not gonna happen. And he's
Speaker:like, yeah, no, it'll happen. And I'm gonna pay you guys until you make it
Speaker:happen. And they tried and they tried and they tried and then tried,
Speaker:and they failed a gazillion times. And then they did it. They made a v
Speaker:eight, which is apparently very impressive. If you're a car person and you wanna
Speaker:write a review and tell me why it's impressive, please do. It has something to
Speaker:do with the car being more powerful. That sounds right. If you have more of
Speaker:something, it could be more powerful. Right? So, like, lifting weights? Like, I'm
Speaker:more powerful, the more weight I can lift? Maybe it has something to do with
Speaker:that. Anyway, the point being is sometimes the belief doesn't actually
Speaker:need to be your own. And sometimes you don't actually have to actively believe
Speaker:something's possible for you. Those engineers absolutely could
Speaker:have looked at Henry Ford and been like, you are on drugs.
Speaker:No, like, go take your bath salt somewhere else. We
Speaker:quit. You're asking something completely unreasonable of us. It's never
Speaker:gonna happen. And they could have walked out the door and started working for another
Speaker:car company. They could have done something else. There was a part of them, deep
Speaker:down, they thought, well, this guy's a fucking nut job. But
Speaker:maybe he's right. Maybe we can do that. It's worth a shot. The
Speaker:point of this is that you don't necessarily have to be full throttle
Speaker:believing that this is possible for you, but you need to have just enough
Speaker:belief that you're not gonna quit. Then you're not gonna be like, you are a
Speaker:psychopath. No way. And walk out the door.
Speaker:You have to have that little voice in your head that says, you know what?
Speaker:Maybe we do deserve to make another $5,000 a month.
Speaker:Maybe we actually do deserve
Speaker:to be able to take our family on a really nice vacation.
Speaker:Maybe I could charge more than $75 an hour.
Speaker:Just maybe. But if there's no maybe voice, if there's
Speaker:only. You're. You're crazy. That's not possible for me. Then you
Speaker:need to stick with whatever you're doing, and you need to work on your money
Speaker:mindset. And you need to leave starting a business to other
Speaker:people or to a later date in your own timeline, because right now, it's
Speaker:just not going to work for you if you don't just have that whispering voice
Speaker:that it might maybe be possible. And I don't think I have to explain to
Speaker:you why that one is so particularly heartbreaking. And I share
Speaker:this. To be that extra kick in the balls for you to realize
Speaker:that you believing you don't deserve much doesn't just hurt you. It hurts
Speaker:everyone around you. It hurts the people that you love the most. Because
Speaker:the thing that you're communicating to them is that because you don't
Speaker:deserve much. The fact that you're tolerating them in your life
Speaker:means that they don't mean much, that they don't equate to much. So
Speaker:if you're not going to shift this belief for yourself, will you please do it
Speaker:for them? Otherwise, you're being a selfish and I don't want you listening to my
Speaker:podcast anymore.
Speaker:The final belief that I'm going to talk about today that will mean
Speaker:that starting a business is never going to work out for you is. What am
Speaker:I going to say next? Well, you'll have to keep listening to find out. But
Speaker:first, squirrel, squirrel, squirrel, squirrel.
Speaker:The final belief that I'm going to talk about today that will mean
Speaker:that starting a business is never going to work out for you is if you
Speaker:believe the world is against you. If every
Speaker:single negative thing, big or small, that happens to you throughout your life
Speaker:feeds into this narrative of, oh, well, here we go
Speaker:again. Look at that person over there. Things work out for
Speaker:them, but for some reason, the universe just doesn't like me. This is just
Speaker:another knot in the string of. I'm sorry, that's a weird
Speaker:metaphor. David's gonna get a bingo card x for that. Where
Speaker:Katie gets lost in her own metaphors. Actually, it was a sports metaphor that he
Speaker:said. This is just a normal metaphor that I got lost in, that
Speaker:I started down and it didn't make sense. So really, this is a new low
Speaker:for me. Also, if you have no idea what I'm talking about, one of our
Speaker:listeners, a former client and a current business partner of mine, David
Speaker:Fryman, who's an excellent, excellent business attorney, by the
Speaker:way, he decided to make my podcast into a game of
Speaker:bingo. And he created bingo cards. So if you want to join the bingo game,
Speaker:then please go to weeniecast.com bingo and download your
Speaker:card today. Anyway, back to the world being against you. When
Speaker:you believe the world is against you, you're right. You're absolutely right.
Speaker:The world's against you. God hates you. Whatever greater power
Speaker:you believe in is working against you at every turn. Every person in
Speaker:your life wants to see you fail, and they rejoice in every
Speaker:little time you do. You're right. And you will
Speaker:always be right. But you know what? It's also true is if you think the
Speaker:universe is for you, you're also right. If you think that God
Speaker:or universal consciousness or
Speaker:other deities or beings are all conspiring
Speaker:for your success, you're right. If you believe that you're
Speaker:surrounded by people who celebrate each and every tiny win you
Speaker:ever experience, you're right. When you try to start a business thinking
Speaker:that the world is against you, how are you going to deal with failure? Each
Speaker:failure, instead of being just a little obstacle that you're going to have to figure
Speaker:out how to either jump over, work around, or break down,
Speaker:is just going to be a massive, huge wall that you can't
Speaker:get over, because it's another piece of evidence that the world is against
Speaker:you. And if the world's against you, even if you do get past this one
Speaker:little obstacle, there's going to be another, and another and another and
Speaker:another because the world doesn't want to see you succeed. But when you
Speaker:believe that the world actually does want to see you succeed and you
Speaker:overcome that obstacle, instead of looking for other obstacles, you'll
Speaker:actually start looking for other opportunities. If you believe that the universe is
Speaker:for you, you will actually start seeing obstacles as
Speaker:opportunities, as chances to grow and
Speaker:expand and see things that you wouldn't have seen before if you hadn't
Speaker:come up against. This part of this is a perspective thing. If you have the
Speaker:perspective that things are going to work out because everything's
Speaker:conspiring to help you get there, you're going to start identifying all the
Speaker:opportunities to make that real. If you don't believe in that,
Speaker:then you're going to start looking for all the reasons why it's not
Speaker:going to work. In addition to that, it's also an inner
Speaker:circle thing. If you're the kind of person who's always
Speaker:boohooing about life and how hard things are and how sad it is
Speaker:to be you, and how nothing ever works out and all that stuff, what
Speaker:kind of people do you think you're attracting to yourself? Like, who is
Speaker:actually going to put up with that? Probably other people who are going to back
Speaker:you up. Probably other people who aren't experiencing a whole
Speaker:lot of success for themselves. So if you start experiencing success against all
Speaker:odds, they will get upset about it, they won't want it for you. Because
Speaker:the fact that you can have success means that they can have success. And if
Speaker:there's even a question that they could have success and they're not having it, it
Speaker:might reflect back that maybe the problem's them and it's not the
Speaker:world versus what kinds of people does
Speaker:the person attract when they believe the world is out to help
Speaker:them? If you believe the world is against you, you're right. If you believe
Speaker:the world is for you, you're also right. But the latter
Speaker:is where you're going to be successful in business. So if I've described you
Speaker:in any of these things, please never book a call with me. I can't help
Speaker:you. It's going to break my heart. But I won't be able to help
Speaker:you. Please go and do the work to
Speaker:transform these beliefs around yourself, because no one will
Speaker:be able to help you if you can't first help
Speaker:yourself. And as you think through your marketing for
Speaker:your business, get really conscious about the
Speaker:pain that you speak to. Is it the pain of the ideal
Speaker:client who can actually be successful with you? Or is it the
Speaker:pain of the person who absolutely needs someone like you, but who will
Speaker:never be able to be helped by you because they're just not ready for
Speaker:it? And tell me, did you get bingo in this episode?
Speaker:What's that saying? Birds of a feather flock together. So
Speaker:what kind of bird are you being? And I'm so happy we randomly ended up
Speaker:on this topic. This was not planned because this gives me an excuse to talk
Speaker:about the shoebill stork, whose latin name is the balanceps
Speaker:rex. They are large wading birds with massive beaks
Speaker:that they use to decapitate their prey. They are also known as
Speaker:whale bills, whale headed storks, and shoe billed storks.
Speaker:Apparently, these birds are really unpleasant. They
Speaker:aren't afraid of humans. They don't really have any natural prey, but they
Speaker:also don't like each other. So they're going extinct just because they're not having
Speaker:sex. Squirrel, squirrel,
Speaker:squirrel, squirrel.
