How ADHD entrepreneurs getting testimonials can avoid jail! Grant Cardone, the FTC is coming for you!
Hey there, ADHD entrepreneurs! In this episode we're diving headfirst into the shady world of business gurus and their sneaky-ass marketing moves. Ew!
Hi! I'm Katie McManus, ADHD entrepreneur business strategist and money mindset coach.
And welcome to "The Weeniecast."
Ethics, Testimonials, and Business Gurus Like Grant Cardone: How to Legally Showcase Client Results!
Ever seen those ads promising you'll be swimming in cash faster than you can say "squirrel"?
Yeah, we're talking about those guys in this episode.
I'm gonna rip the curtain back on these so-called "business wizards" and their high-pressure sales crap, flashy promises of making you rich overnight, and their parade of cherry-picked testimonials.
It's like a freakin' circus out there, and we're gonna dissect it piece by piece.
The New FTC Ruling - Get It In Writing Or You Could Go To Jail!
We're also diving into the juicy stuff about the recent FTC ruling.
This is big news, folks!
BIG NEWS!
It's all about making sure these gurus can't just pull testimonials out of their asses, which is what they apparently have been doing.
If they say their program turns you into a business rockstar, they better have the cold, hard evidence to back it up.
And no, "My cousin Vinnie said it was great" doesn't count hahaha!
And let's chat about those video testimonials – are they real deal or just another trick up their sleeves?
Sidebar - we're gonna get real about impulsive decisions.
You know the drill – something shiny comes along promising the world, and suddenly your credit card is out.
I'm here to say, "Hold up, think it through!"
So, if you're feeling the itch to join a business program after a guru's spiel, take a breath.
We're gonna learn how to spot the B.S. and find the real McCoy in the business mentorship jungle.
I'm here to arm you with the smarts and sass to navigate through these murky waters.
Get ready to laugh, learn, and maybe swear a little (because that's how we roll) as we explore the wild world of business coaching and mentorship.
Timestamped summary
00:00 Identifying fake business gurus.
05:22 Golf skills don't guarantee coaching ability.
09:05 Being pressured into uncertain financial decisions is wrong.
12:28 Results not guaranteed, so seek professional financial advice.
15:21 Ensure client testimonials are documented for credibility!
18:55 Video testimonials help show who clients really are.
22:08 Guard against impulsivity in decision-making, especially purchases.
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Katie's May Birthday challenge
Clients can't hire you if they don't know you exist... Which is why it's SO important to post content to Social Media. Consistently. But that's easier said than done... To learn how to post consistently, you have to DO consistently. Which is why I've created the 31 Day Challenge- to hold your feet to the fire so you can create content, post, and finally attract your ideal clients to you, rather than chase them down...
